As art director, production coordinator, and agency liaison, I helped re-envision how Juno Logistics presents itself to the world. I worked with key stakeholders to define specific goals and objectives for the site and then worked with an outside agency to bring them to life. The overarching goal was to create a site that showcased the company’s solutions, technology, and people. The final result was not only an updated look but also an updated purpose. From the keyword research and the defining of the target audience through multiple iterations of wireframes and prototypes, I kept this project on task and on budget. As Marketing and Brand Manager, I created the first edition of Juno Brand Guidelines and worked to apply those standards to the site. This redesign helped increase traffic and brand awareness while helping to establish a Resources page as a first step in building content marketing collateral.
Redesigned homepage
Old site homepage
Redesigned meganav
Old site drop down nav
